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Have you ever been told, “a little bit of kindness goes a long way,” by a parent, grandparent, or teacher? If so, they were right. While this is true in all aspects of life, this sentiment applies greatly to your profession as a real estate agent.
Today we hosted our second lunch & learn event, with a panel of millennial home buyers! With almost 30 agents in attendance, we had fantastic discussions about how to best work with these millennial buyers.
Couldn’t make it to the event? Here’s what we learned.
Bringing in new, high-quality people to your brokerage or team is a key to growing your total sales and ensuring your office stays competitive, and attracting the right millennial agents can pay dividends for decades. Here’s how to recruit millennial real estate agents to join your team.
When people think of sales companies of any kind, a great workplace culture is rarely something that comes to mind. We’ve all seen movies like Glengarry Glen Ross or even Wolf of Wall Street where sales companies are viewed as cutthroat, overly-competitive, isolating, and stressful. Thankfully, creative and caring brokers & agents can break the mold and create an office that attracts and retains the best talent in town, by creating a great real estate team culture.
Our first lunch & learn event is in the books, and boy, did we have a good time. Our lively panel of millennial buyers brought so much insight to our group of attending agents, making it tough to cut the conversation off in time for people to leave!
Want to know what we talked about? We’ve summed up the key learnings.
When selling to millennial home buyers, it’s important to think of how they differ from other buyers in today’s market. It’s no surprise what catches the eye of the millennial buyer is quite different from other generations of buyers. While you can’t magically transform your listings into the perfect fits for every demographic, you can absolutely highlight the features that millennial buyers will find most attractive.
We’ve got news – Casamatic is now available to real estate agents and brokers. A branded experience with our home matching AI that buyers already love, paired with an easy-to-use agent dashboard, will give any agent a competitive advantage.
Long gone are the days when the agents held almost exclusive access to the magical MLS. These days, millennial home buyers are searching for their home long before they ever engage the help of a real estate professional.
The good news? They still need the advice and guidance of an expert.